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Alberto’s Pizza, a Cebu grown Pizza Company has its humble beginning at B. Rodriguez St., Cebu City across Vicente Sotto Memorial Medical Center hospital. A group of friends looking for ways to augment their income thought of establishing a small business. After a lot of brainstorming, they decided to put up a pizza parlor aimed at delivering pizza to the customer’s doorstep. Armed with limited funds and boundless enthusiasm, Alberto’s Pizza finally became a reality on February 28, 2008.